How Software Testing Can Increase Your Profits

by René Ceelen, on January 4, 2022

end-profit-analysisBusiness growth thrives off of innovation in software development.

However, this growth depends on how well the developed software fits a customer’s needs, how easy it is to use, and how efficiently the development team moves through the software development lifecycle.

A key way to ensure these standards are met for each product every time is through comprehensive, repeatable, and purposeful software testing.

So just how valuable can software testing be in protecting and growing your business’ bottom line?

Here are a few of the biggest benefits of software testing, especially when it comes to boosting your project’s profitability:

Increases Customer Satisfaction

Every business is driven by how well they deliver for their customers. This is especially true in the competitive software industry.

How does your team know that your product meets customer expectations for functionality, user interface (UI), integrations, and other requirements? That’s where software testing comes in.

When done with the right software testing tools and approach, teams can directly link functional and technical requirements with test scripts and, ultimately, the final product. In doing so, development teams can ensure that their products work well with the intended platforms, offer intuitive and clean interfaces, and integrate into existing technology ecosystems.

This builds your brand’s reputation, satisfies the customer, and keeps them coming back for more.

Prevents Unworkable Designs

For a business to be profitable, potential profits must outweigh costs.

Instead of making estimates, creating a prototype and performing software testing against it can help organizations assess the viability of a product before investing significant financial and human resources into the project. This data can then be used to make more informed decisions about the design’s return on investment.

Ensures Software Meets Quality Standards

Every product is unique. However, there are baseline quality standards—defined by independent regulations or best practices—that every product must meet.

Established software testing practices ensure these standards are met, helping define test case templates, create testing schedules, structure tests, and provide feedback-collection tools to track defects.

Combined, these practices help organizations avoid the costly patches and reputational damage that come with deploying software that does not meet established or customer standards.

Enhances End-User Experience

Software developers can only provide their view of how well a product meets its defined requirements.

With comprehensive user acceptance testing (UAT) testing, developers can ensure a product is easy to integrate into end-user workflows. This offers further confirmation that it is fit for purpose and fulfills a customer’s needs.

Builds Long-Term Profitability

Finally, software testing helps with profitability by creating a process to identify bugs and defects before customers do, limiting potential financial, human resource, and brand costs.

In fact, according to one study, most defects cost more to fix than it would have cost to prevent them—about 30 times more.

Bringing It All Together

With increased pressure to deliver products to customers faster and with more features, it can be tempting to shorten or even bypass software testing.

However, this perspective fails to recognize all of the direct and indirect costs that defective or underperforming products can have on your organization’s bottom line.

Fortunately, getting started with structured software testing can be easier and more efficient than you think when driven by the right test management tool. Industry-leading test management tools like TestMonitor are specifically designed for software testing and packed with the features developers and testers need to focus less on administrative tasks and more on delivering value.

Want to learn more about how your team can boost the effectiveness of your UAT testing? Then check out our latest resource, The Complete Guide to Next-Level User Acceptance Testing.

Download The Complete Guide to Next-Level User Acceptance Testing

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